The Empowered Challenger

Unless you’re a category leader, your brand is likely in a struggle for attention in a crowded consumer marketplace. Fortunately, your business’s challenger nature may be the very thing that sets it apart from the pack.

On The Empowered Challenger Podcast, Prentice Howe of Door No. 3 talks with founders, marketers and thought leaders to explore the tactics that challenger brands leverage to steal market share and topple giants.